Lubbock Electricity Providers

Compare Lubbock electricity providers with Quick Electricity. Whether you want fixed rate electricity, or prefer to pay-as-you-go, we’ve got the lowest energy rates for everyone living in and around the Hub City.   

Choose Quick Electricity in Lubbock

Lubbock Electricity Providers: Our Recommendations

Frontier Utilities and Chariot Energy are Top Choices 

It might surprise you to know there are 140 electricity retailers in Texas, and some of them have multiple business names. All Retail Electric Providers, or REPs, must complete a lengthy approval process with the Public Utilities Commission of Texas (PUCT). That being said, not all Texas REPs are operating in Lubbock at this time.

When choosing a Lubbock electricity plan, we recommend Chariot Energy or  Frontier Utilities, both long-standing, top-rated electricity providers in Texas. Since 2008, Frontier Utilities has touted the most popular residential electricity plans with affordable kWh rates and simple contract terms with “no gotchas”. Chariot Energy, known for their commitment to renewable energy solutions, offers Lubbock cheap, no-frills energy plans with 100% green energy.

If you’re shopping for electric plans in Lubbock, take a look at what Quick Electricity has to offer!

Texas Electricity Companies

Retail Electricity Providers and Energy Brokers: What is the Difference?

Now that Lubbock has deregulated electricity, you will notice there are both retail electricity providers (REP) and energy brokers in the market. These terms can be easily confused at first, but there is an important difference:

  • REPs sell you electricity. They purchase energy in bulk from the hundreds of power plants operating in Texas and sell this energy in smaller amounts to homes and businesses. They operate similarly to supermarkets, which purchase groceries in bulk and resell them to customers in smaller amounts.
  • Energy brokers like Quick Electricity can be compared with “real estate agents” who help you choose energy plans instead of homes. With their help, you can find the best option according to your consumption habits and payment preferences. Energy brokers can also help you understand the technical language, contract terms, and fees that come with each electricity plan.

How to Avoid Scams When Comparing Lubbock Electricity Providers

Being able to choose your electricity provider comes with many advantages, but you must also be aware of potential scams. Remember that all Lubbock electric suppliers and energy brokers are approved by the PUCT – you should avoid anyone who is not listed on their website.

  • REPs and energy brokers often operate under several names. Alternative names are listed at the PUCT as “DBA” names, which stands for “Doing Business As”.
  • For example, we are registered as PRESSLER ENERGY LLC with the PUCT, and Quick Electricity is our DBA name.

Using the PUCT website, you can filter out any companies who are not approved as retailers or brokers. However, even some of the approved providers offer electricity plans with confusing terms and conditions. For example, some electricity providers have plans with “free nights” or “free weekends”, but they cover this by charging a very high tariff outside of the free schedule.

The PUCT requires an “Electricity Facts Label” or EFL for all electricity plans offered in Texas. When comparing energy plans, take the time to read the EFL. Some of the advertised tariffs can seem like an excellent deal, but you should never make a decision without reading the fine print!

Note that scammers may use fake uniforms, letterheads, or email addresses. They often demand payment under the argument that you owe money. Keep in mind that electricity providers have established payment methods, and they normally have an online platform where you can check your account.

You can report scammers to the City of Lubbock Utilities by calling 806-775-2509.

Lubbock Electricity Ads: Are They Legit?

Since retail electric providers can now compete in Lubbock, you can expect to see plenty of advertisements. This includes TV ads and billboards, but also door knockers and direct mail.

You can do a quick background check of any electric company in Lubbock or broker by looking them up on the PUCT website:

Alphabetical Directory of Retail Electric Providers

Alphabetical Directory of Brokers

© 2025 Copyright - Quick Electricity - Prepaid Electricity in Texas - Pressler Energy LLC dba QuickElectricity.com